How your reports make your link building suck

How your reports make your link building suck

There is one surefire way to drive up rankings for specific keyword phrases: aggressive keyword focused anchored links. These are hard to get in a legitimate fashion. Just ask any good link builder how hard it is to get hundreds of perfectly anchored links to a subpage without an ounce of grayhat. Measuring success with only keyword specific ranking reports provides incentive for poor link building practices.

Excellent article

http://raventools.com/blog/how-your-reports-make-your-link-building-suck/